Top Tips to Plan a Successful Business Conference

Let’s be honest, we’ve all been to a bad conference once or twice in our business life. The topic may be interesting and the speakers may be inspiring but there’s something missing. So we asked Louise Greenway, Altitude’s events manager to come up with some handy tips to make your conference memorable for the right reasons!

Here are Louise’s top four tips to help you inspire your delegates:

  1. Interaction

Your delegates may have come to your event on their own and want to get the most out of their day… But the best way to engage them isn’t to talk at them the whole day. We’re social creatures after all! Consider including and making the most of smaller, interactive breakout sessions which will allow maximum time for your delegates to engage with speakers and other guests. In my experience, these are the sessions that guests find the most informative.

All of Altitude London’s venues can be divided up into smaller spaces to create informal breakout areas but if you are looking for something a little more distinct, our Belgravia meeting rooms can be hired as private meeting spaces that have incredible views.

  1. Content management

You’ve probably got a lot of content to get through and loads of fantastic speakers booked… But remember that there are points when your guests need a break. Not only does this give them a chance to recharge for the next session but also digest the information they’ve received and also network with other delegates.

During these breaks you can offer your guests something more than tea and coffee. Not only can extras like cakes or smoothies make your event stand out from the rest but it will boost your guests’ energy for the next session.

You may event want to treat them to a Champagne reception at the end of the day, giving them a chance to network with other delegates and speakers, increasing interaction even further.

  1. Making a Statement

They say that communication is only 30% verbal. Make sure that your methods of communication, from audio to the presentations themselves are designed to connect with your delegates. Each of Altitudes event spaces has state-of-the-art audiovisual facilities and we include plasma screens and flip charts as standard in our Day Delegate packages. That said, every event is different: Altitudes in-house expects can tailor your packages further, helping you to find the right set-up to suit your event.

The Millbank Media Centre has a cinema sized screen and stage, perfect for running interactive and captivating presentations, screenings and Q&A sessions in high definition and surround sound. You can use this hidden gem as an optional extra or centre-piece for your conference.

  1. Make it as easy as possible

It may sound obvious, but organisation is absolutely the key to a good conference. Yes, there will always be the last-minute delegate registrations but the further you can plan ahead the less stress you’ll have to combat on the day!

At Altitude, our dedicated event managers are also there to help event organisers every step of the way, confirming your audio-visual requirements, mapping out floor plans and devising menus to make sure that you are as prepared as possible.

You can talk to Louise Greenaway or any one of the Altitude events team today.

You can read more about our inclusive Day Delegate packages HERE.

Does Your Venue Let Your Brand Shine Through?

How often does an event venue overwhelm an event? Stunning settings are great, but most businesses these days want to ensure their events reflect their brand identity. At Altitude we host branded events every week, working with some of the world’s biggest brands like Air France, Virgin, Audi, Aldi and Unilver. And each one has exploited the potential of branding their entire event in their Altitude venue.

Letting your imagination run riot…


With a bright white decor that’s filled with natural daylight, Altitude 360 is the perfect blank canvas events space. The minimalist decor gives you the freedom to completely transform the space and allow your brand to take centre stage. With panoramic views of London you’ll have the perfect backdrop to impress and inspire your guests.

With Altitude’s recently upgraded atmospheric in-house lighting, wall mounted plasmas and extensive white walls there are endless opportunities to brand and theme the space. Whether you keep it simple and understated or allow your imagination to run riot. Altitude 360 gives you the chance to create your perfect event.

Altitude London’s dedicated Event Managers are on hand at every stage of the planning process to ensure your event meets your expectations perfectly, and will assist you with sourcing props and theming, recommending suppliers and even writing bespoke menus to suit the occasion.

Branding 034

To learn more about stamping your brand all over London’s premier sky venue contact the Altitude London team.

The Millbank Media Centre: Closer to the Action than You Think

There’s no denying it, London is one of the best cities in the world, not just to live in, but to work in and most importantly, to hold events in.


You can’t help but fall in love with London, a modern city steeped in history, it continues to evolve and grow, with new and exciting things happening every day. However, with 8 million people all trying to get somewhere, the city can get a little busy. Luckily for you we have the perfect luxury venue on the Thames for you…

You see, the Millbank Media Centre isn’t just handy on land; it’s handy by river and air as well. When one of the World’s busiest cities is running well, our facilities, sat between the Vauxhall and Lambeth bridges can be reached by more than the number of surrounding tube stations. Opposite the Millbank Pier there is even easy access to the London Helipad by road or river – the venue couldn’t be better connected.

Millbank Media Center Banding

The Millbank Media Centre is a state of the art presentation space in the heart of London’s tallest river-side tower, perfect for AGMs, product launches, presentations, film screenings, press conferences, and receptions.

Along with the infinite possibilities the Millbank Media Centre offers, you can combine the use of this venue with Altitude London’s two high rise spaces, offering the variety and drama your event deserves, all supported by expert in-house AV and catering facilities.


Altitude360 – A state of the art venue and bar space on the 29th floor of Millbank Tower, offering stunning views across London.

SkyLoft – Our stunning Warehouse-style event space in the sky with incredible views of London from Millbank Tower’s 28th floor.

Land, water, air – if you want a venue that’s closer to the action, contact us about the versatile Millbank Media Centre.

The Autumn Season is here at Altitude London

“Autumn is a second spring!” so said Albert Camus.

And that’s not so absurd..!

Autumn officially has arrived in London, so what do the falling leaves and low slung sun promise at Altitude as we head in to the autumn and winter season?

The nights have been drawing in during September and the leaves are starting to turn and fall from the trees lining the Thames. And high above Millbank, overlooking the Houses of Parliament with that iconic view of Westminster and 360 degree panorama of London, our guests will soon be mesmerised by the night time twinkling lights of the city which transform our spectacular views of the city at night from our high-rise event spaces.

As September’s London Fashion Week fast disappears, the fast-approaching autumn conference season will see many top clients take advantage of the fantastic service and multiple facilities at our connected venue.  And as we head in to October, Christmas and New Year is on everyone’s minds. We’ve launched SHARED CHRISTMAS PARTIES this year as well as the opportunity to have your own branded bespoke Christmas party.

And as for New Year Eve 2015! It may be 90 days away but tickets are selling fast for the best view in town of the fireworks. This year we are pulling out all the stops with different entertainment on our four venue floors. Everything from a Twisted Circus theme in Skyloft, to our exclusive V.I.P. floor in Altitude 360. The ground floor Millbank Media Centre offers a Las Vegas themed night club and entertainment complex complete with outdoor heated terrace. So lots going on to compliment the live bands, DJ’s and delicious food on offer on each floor. Don’t get left behind. Book today!

Elsewhere, Altitude are hosting a Glitz and Glam Shared Christmas Party in the Millbank Media Centre. With a brilliant low ticket cost it’s a great way for businesses to enjoy an incredible night of celebration during the Festive Season.

The summer parties may be closed for another year and Christmas just around the corner…

But there’s plenty going on at Altitude this autumn!